STRATEGIC TIMELINE
Business context meets media behaviour
Chronological evidence from observed advertising, events and derived message clusters.
BUSINESS EVENTVinFast opens 50th showroom and flagship 3S facility in Bengaluru
EXPANSION
BUSINESS EVENTVinFast announces launch of Limo Green 7-seater MPV in India
BUSINESS_EVENT
DIGITAL ACTIVITY CHANGEDIGITAL activity moved 74% versus prior baseline
87 / 100 activity index
SOURCE-NATIVE VIEW
Media profile
Investment is an estimate with source methodology; stale feeds never display as zero.
Print
50 / 100Activity indexCURRENTFeed through 21 Sept 2026
+0% vs own prior baseline
- Latest observation
- 3 Sept 2026
- Estimated investment
- Not available
- Method
- RATE_CARD
- Priced coverage
- 100%
Digital
87 / 100Activity indexPARTIALFeed through 13 Sept 2026
+74% vs own prior baseline
- Latest observation
- 13 Sept 2026
- Estimated investment
- ₹31.7Cr
- Method
- RATE_CARD
- Priced coverage
- 100%
Meta
—Activity indexPARTIALFeed through 30 Aug 2026
— vs own prior baseline
- Latest observation
- Not available
- Estimated investment
- Not available
- Method
- Not available
- Priced coverage
- 0%
Linear TV
—Activity indexSTALEFeed through 1 Jun 2026 · not current
— vs own prior baseline
- Latest observation
- 1 Jun 2026
- Estimated investment
- Not available
- Method
- MODELLED
- Priced coverage
- 0%
CREATIVE DIRECTION
Message evolution
VINFAST VF6
VINFAST VF MPV 7
A horizontal banner featuring a red VinFast VF7 electric car on a winding forest road with the text 'The Best Drives Don't Check the Forecast.' and a 'Book a Test Drive' button.
VinFast announces the suspension of work on making three EVs in India alongside work on the VF 6.